Identify topics to talk about
If your intent is to become a famous Youtuber, the first tip you need to put into practice is about identifying topics to talk about. In this regard, my advice about it is to use Google trends, a free Google service that allows you to know, in real time, what are the topics most searched for by users on the web.
Having said that, to make use of it, connect to its official website and first close the example window by pressing the icon (X). Now, use the drop-down menus below Add a search term and set the options YouTube search, city e Last 30 days, in order to identify the most searched topics on Google in the city in the last period.
As you can see, the search results of Google trends (Search query) are divided into two sections: in the one called The more you look for the most typed keywords in the time period you selected are listed. Instead, setting the filter Increasing, the keywords whose search has increased recently will be shown.
For more information on how to use Google trends, refer to my guide dedicated to the topic.
Identify your target
Among the strategies you can put in place to increase popularity on YouTube there is the one that concerns the study of the audience that watches the videos of your channel YouTube.
This research is not to be underestimated, as it analyzes the audience that frequents its channel YouTube it is possible to understand in a more specific way the type of one's target. In fact, discovering, for example, the average age of one's audience, it becomes easier to understand the language to be adopted for the videos made and the issues to deal with.
That said, if you are interested in finding out what kind of users are watching the content you post, connect to YouTube Studio and log into your Google account if necessary.
Now, click on the tab Data and analysis located on the left and, in the new screen that is shown to you, press on the item Develop the audience located at the top. In this section, you will be shown various information regarding the age and origin of your audience.
You can also use the app to access this section YouTube Studio for Android and iOS: after downloading and running it, press the icon ☰ and tap on the item Analytics located in the menu that is shown to you. Finally, presses on the card Public, in order to view all the information relating to the same.
Create quality content
The most important moment of a Youtuber is when the video is shot. In this regard, to be successful on YouTube it is essential to bet everything on quality more than on the amount. For this reason it is essential to have the equipment suitable for the purpose: a smartphone with a latest generation camera or a professional video camera. It is equally important to have tools such as a professional microphone and possibly also lights and tripods.
As for the subsequent video editing phase, my advice is to make use of professional editing programs, such as Adobe Premiere Pro, Final Cut e Sony VEGAS Pro.
Optimize content publishing
The strategies to be put in place for become a famous Youtuber they also concern the optimization of the contents to be published, in order to reach a wider audience.
In this regard, I refer to the need to create captivating and engaging titles that also respect the main SEO rules applied to YouTube. For example, if you want to increase the visibility of your videos, you have to enter the keyword main reference within the title of the video, in a way that is engaging and capturing attention.
For example, if you made a video explaining "how to save smartphone battery", You could write a title like:"Smartphone always empty? Here's how to get to the end of the day on one charge".
This is just an example of how you should write the title, but don't forget to use gods as well tag related to enter in the related section of the description. In this case, if you are talking about the tips to increase the battery of the smartphone, you should type the words "battery","smartphone"And"tricks to increase the battery".
Also, don't underestimate the importance of creating eye-catching covers - the thumbnail image of videos is the first thing you see on YouTube and, consequently, it must be done in the best possible way.
To succeed in this intent, I recommend that you make use of the main graphics programs such as for example Photoshop o GIMP. If, on the other hand, you are looking for simpler tools, I recommend using online services such as Canva.
Use YouTube tools
After you post videos on YouTube and you will have reached a fair number of people who follow you, it is important to put in place an editorial strategy. To do this, it is important to make the most of all the features of the popular video sharing platform and, therefore, make use of all the tools of YouTube.
As already mentioned, one of the most important tools made available to YouTube is the section Creator Studio which is accessible both from the web and via apps for Android and iOS. This tool allows you to effectively manage your channel, as well as view all the statistics relating to the audience and videos published. It is also important to use this service to also understand which videos have monetized the most and which are the traffic sources.
Furthermore, the dialogue with the public should not be underestimated. In this regard, I advise you to make live shows or make stories, in order to have a more direct contact with the people who follow you. Through these tools, you can also ask for suggestions and advice from those who concern your videos, in order to create a multimedia experience that meets their needs.
Promote the channel on other platforms
To achieve greater popularity on YouTube you need to expand your audience as much as possible by sharing your channel link on other social networks such as Facebook, Instagram, Twitter, Pinterest e LinkedIn.
In this regard, I recommend that you publish a post on these platforms, to send those who already follow you on other social channels to subscribe to your YouTube channel. In addition, I recommend that you read my guides on how to be followed on Facebook, how to be successful on Instagram and how to become famous on social networks: by increasing the popularity on the latter you will be able, consequently, to become famous on the Google video sharing platform. .
Collaborate with other Youtubers
Do you know other famous Youtubers who have the same interests as you? If so, why don't you offer them a collaboration? You could both reap the benefits, with an exchange of visibility.
If you have been making videos on YouTube for a short time, you should know that they are right there collaborations between Youtubers one of the great ways to increase your popularity: the subscribers of the YouTube channel of the person you collaborate with may be interested in seeing your videos too, since your interests are similar to those of their favorite.
Attend training courses
If you need some more specific advice on how to become famous on YouTube, it could be very helpful to take the free YouTube Creators Academy training course. Held by YouTube, consists of a series of video courses of different levels (basic, intermediate or advanced) that can help you better understand what all the strategies are useful for getting your YouTube channel off the ground with topics such aschannel optimization and content strategies.
If, on the other hand, you decide to buy external courses held by other companies, always check their reliability, to avoid running into scams.
Be consistent
As I explained to you in my previous chapter, however become a famous Youtuber it is important to focus on quality rather than quantity. However, this does not mean that you must neglect consistency: try to give your followers a fixed appointment, establishing, for example, a day dedicated to the publication of videos.
In this way, in the long run, the people who follow you will get used to this "virtual date" and, therefore, to the presence of content: you will probably see that they themselves will spontaneously search for your channel on YouTube, to see the new video you posted on the appointed day.
Other useful tips to become a famous Youtuber
Before leaving you, I want to conclude my guide by giving you some other useful advice to become popular on YouTube. In fact, these are general tips that could help you.
- Interact with your users: the interaction between users is fundamental and, consequently, I recommend that you take the time to respond to the comments posted by those who follow you. This is a great way to establish a natural dialogue with your followers who are sure to appreciate.
- Be original: nowadays, everyone wants to become a Youtuber and, consequently, the competition is very high. To become a famous Youtuber you must, therefore, stand out in the vast world of YouTube: after identifying the topic to talk about on your YouTube channel, try to address the issue in a completely different way than usual and, perhaps, offer a point of view or a different reflection.
- Do not rush: popularity on YouTube is not achieved in a day; consequently, keep in mind that, even following the advice I have given you in this guide, it may take some time to achieve the desired success. Having said that, do not be discouraged and always try to be constant: you will see that sooner or later the desired success will come.
- Don't buy followers: popularity is not just made up of numbers but is based on building a fan base in a natural way; consequently I advise you not to buy followers, in order not to lose credibility towards those who follow you because they really appreciate your work.
- Ask your users to interact: in the videos you make do not forget the call-to action: ask users to subscribe to your channel and interact, if they liked the video, with “likes” and comments that help your channel and to which you will gladly respond.
