To be successful on Instagram, choosing and using the right hashtags is of fundamental importance. Using the right hashtags for our publications will allow us to have more likes and to grow our profile. But how do you choose the right hashtags to use? Don't worry, we will explain it to you in this article! In fact, we will see how to correctly choose the hashtag di Instagram.
How to choose the best hashtags for Instagram
Correctly choose hashtags for Instagram it's nothing extremely complicated but, if done right, it can be really effective. Precisely for this reason we have listed several steps through which you can succeed in your intent. All you have to do is make yourself comfortable and read carefully!
Search for hashtags
to research the hashtag to use, all you have to do is make one search through the appropriate tool made available by Instagram itself.
Analysis phase
The first thing to do to insert the right hashtags to our post is analyze the picture. To understand which hashtags are right for us, it is right to ask ourselves some questions:
- What's in the picture?
- What elements make up the scene?
- What do we want to emphasize?
- What type of user might like the photo?
Beyond this it is important to understand if you want to address an audience national o international; inserting hashtags in an international language, such as English, is in effect one commercial choice.
Leverage the related
Once you have selected the type of audience to refer to and have chosen the hashtags, enter one hashtag at a time in the appropriate tool and carry out a search.
You will notice that among the different results, the related hashtags to the one you have selected. The latter are very useful, in fact they allow you to extend coverage of our post. Choose the ones that are as close as possible to the theme and type of photo you propose.
How many hashtags to use
There are several opinions on this issue; some argue in fact that a few are enough, others instead that many are needed, still others put them at random. Instagram itself has never communicated that it has to use an exact number, but recommends using a maximum of 30 per post.
The size of the hashtags
Another factor to take into account is the greatness hashtags. In fact, more than quantity, it is right to focus on quality. Using very common hashtags, which are therefore used by millions of users, will make your post less visible, since the latter will have to make room among millions of other posts with the same hashtag.
One of the things to do is therefore to relate the size of the hashtags you choose to the size of your account, the number of followers, the type of audience you are targeting, and to use larger and smaller hashtags at the same time. Using hashtags that reach one million is considered useless for small profiles; it will be better to start with hashtags from 1000 to 100000 posts and, as your profile grows, you can then start using more competitive and strong hashtags.
Finally, remember that the hashtags chosen, the larger or smaller they are, the more they will be relevant the type of content and your profile more will be effective.
How to choose the best hashtags if you don't include a description in the post?
Using a description under your posts ensures that Instagram's potential is fully exploited; nevertheless it happens very often to have no ideas on what to write and what to insert as Description. In case you find yourself in this situation and decide not to enter a description, don't worry, just choose the hashtags focusing mainly on the photo and the content of the latter. In this way you can still emerge among the various posts through the interests.
Choose the best hashtags: practice
At first, looking for and choosing the best hashtags will turn out to be a costly practice both in terms of time and patience; nevertheless the results will be significant and, as you use it, this technique will become easier and easier.
The research will have to be done for each single post, so from maximize the visibility of each of these; moreover, every time you use new hashtags, you will reach new audiences, thus increasing the chances of growth of your profile.
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